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Commercial Property Search Platform

Series A Proptech Startup
Commercial Property Search Platform

The Challenge

A market-leading proptech startup set out to solve a key bottleneck in the commercial real estate journey: there was no centralised way to view available office spaces across the market. Advisors and brokers were relying on manual calls, spreadsheets, and limited internal listings—slowing deals and frustrating prospects. Search results were minimal (~250 results), excluding huge swaths of the market, and matching leads to suitable office space was slow and inconsistent. Brokers lacked the tools to quickly explore, shortlist, and present properties to clients, while internal advisors struggled to work efficiently across fragmented tools.

My Approach

  • Defined the strategy and architecture for a full commercial property search platform, built from the ground up
  • Introduced phased MVP rollout: from powerful internal search to external broker-facing tooling
  • Led workshops and discovery with both user groups (internal team and brokers) to map search behaviours, preferences, and pain points
  • Directed design of search UX, property filtering, result presentation, and output (brochure generation)
  • Embedded with brokers to test early versions and refine usability before full rollout

Outcomes

  • Increased available property results from ~250 to over 3,000
  • Transformed the tool from internal enablement to a market-facing product with commercial value
  • Enabled brokers to self-serve and close deals more efficiently
  • Improved user workflows by reducing manual search and shortlisting overhead

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